UK’s fastest growing holiday price comparison site to brand lorry fleet in new advertising initiative icelolly.com has signed an agreement with DrivenMedia that will take Out Of Home advertising on the road throughout the next 13 months. A fleet of branded lorries will travel the length and breadth of the UK to boost awareness of… Read More
icelolly.com Searches up by a Third in the Days since World Cup Ended
UK’s fastest growing holiday price comparison site sees sharp spike in holiday searches to party destinations as holidaymakers look to keep the feelgood factor alive following the World Cup icelolly.com has seen an incredible 34% increase in holiday searches in the days since England exited the World Cup – with European party destinations high on… Read More
Icelolly.com planning to launch ‘Uber for Travel Agents’
UK’s fastest growing metasearch and holiday deals platform to work with high street agents to deliver more highly personalised travel planning experiences to its users with the icelolly local. Icelolly.com is set to launch an all-new concept that presents local travel agent listings to searchers within the icelolly.com site that actively encourages online customers to… Read More
icelolly Work With Peter Shilton In World Cup Themed Digital Campaign
icelolly.com has launched a tongue-in-cheek summer campaign that sees the holiday metasearch engine’s promise of offering customers an unrivalled opportunity to compare and save brought to life with the help of England goalkeeping legend Peter Shilton. The campaign sees arguably England’s greatest goalkeeper of the modern era being asked a series of pre-and-post match questions… Read More
#ShutTheCupUp and Win a Holiday with icelolly.com
UK’s fastest growing holiday price comparison site invites those with football fatigue to tell us why they would #ShutTheCupUp to be in with a chance of winning some amazing holiday prizes icelolly.com has launched an all-new competition to coincide with the start of the World Cup which draws inspiration from the fact that for every… Read More
icelolly Licks the Competition in Latest Hitwise Rankings
Holiday comparison marketplace officially the fastest growing travel metasearch in 2018 Recently released Hitwise data shows that icelolly.com was officially the UK’s fastest growing travel metasearch in Q1 2018 compared to last quarter and April 2017. The business, which was founded in 2005, recently relaunched its holiday comparison marketplace at the same time as… Read More
icelolly.com ‘supercharges’ sales management team
Holiday meta search and travel deals platform icelolly.com has announced a series of new sales hires to support its continued growth as the UK’s fastest growing holiday comparison site. The new team is headed by Stuart Barrett who joins as Sales Director from deals publisher Travelzoo. With over 20 years experience in advertising and media… Read More
icelolly.com adds ‘audience powered’ media solutions to its holiday meta search and travel deals portfolio
Holiday meta search and travel deals platform icelolly.com has launched a new ‘audience powered’ media solutions arm, capitalising on the data generated from the 40m search queries that it receives each year. The latest launch follows hot on the heels of the reboot of the icelolly.com holiday comparison marketplace in January 2018. New media solutions for advertisers… Read More
Darren Kunar shares tips to overcome data challenges at dotmailer Summit
On Thursday (19th), Darren Kunar, shared the six steps needed to overcome any data challenge with other marketers at the dotmailer Summit in London. Darren, the Head of Marketing Communications at icelolly.com, presented a talk entitled, ‘Driving Dynamic Content Without Dynamic Data,’ which discussed how data is the perennial barrier to marketers being able to achieve… Read More